Top 10 Ways Neon Signs Attract More Customers

Created on 08.07

Top 10 Ways Neon Signs Attract More Customers

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Numerous signs are very helpful when you want your business to be noticed. These bright signs quickly attract people's attention. They make your shop hard to ignore. You know68%of people say neon signs made them buy something? See how much a good sign can help:
Statistics / Discoveries
Percentage / Result
Sales are increased by proper identification
15%
Shoppers are influenced by the information provided by the labels
29%
Purchase behavior influenced by neon signs
68%
Customers lost due to unclear labeling
52%
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Y SIGNS offers you new and custom options. These signs will illuminate your brand. They help attract more customers. Think about what a bright sign can do for your business!

Key points

  • Neon signs quickly attract people's attention and help your business stand out at any time. Custom neon signs showcase your brand style and keep your message consistent. Bright neon signs are great for taking pictures and help your business get noticed on social media. Neon signs showcase special offers, making customers want to quickly purchase items. Special neon signs make your store feel friendly and help it become a well-known place in your area.

Visibility

Stand out

You want your business to stand out in a busy area. Neon signs can help you do that. When people walk or drive by, they immediately notice the bright colors and glowing lights. These signs make your storefront look modern and inviting. You can choose custom colors, fonts, and designs that match your brand. This helps people remember your business and makes them more likely to stop.
  • Neon signs
 catch people's attention, even in crowded shopping malls.
  • They enhance the visual appeal, making your shop look more attractive.
  • A bright "OPEN" sign or custom channel letters let everyone know you're ready for business.
  • These signs are energy efficient and durable, so you get great value for money.
  • People often get a sudden urge to visit a glowing sign that catches their eye.
Many types of businesses have benefited well. For example, a local taco restaurant in a busy food court used an eye-catching neon sign with bold colors. More people started to come, and the restaurant received a lot of positive reviews. A cinema added a custom acrylic neon sign at the entrance, which attracted more walk-in customers and increased profits. Evenbig brands like Nike also used neon lighting with their famous slogans to increase brand awareness and sales.

Day and night

You want your business to shine all day long. Neon signs don’t fade into the background after the sun goes down. During the day, bright colors catch people’s attention. At night, the lights are on, making your sign easy to spot. This extra visibility keeps your business safe and helps customers find you no matter the time.
Y SIGNS' neon series offers a variety of options for you to choose from. You can select signs that match your brand's style, color, and size. These signs stay bright and clear, helping you attract customers around the clock.

Brand shaping

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Custom design

You want your business to feel unique. Custom neon signs help you showcase your brand's personality. You can choose the color, shape, and even the font that matches your style. Y SIGNS offers you several ways to make your sign stand out. See what options you have:
Customized aspects
Details
Color
Provide 18 colors, including white-color and color tubes visible when on and off
Size options
LED thickness: 8/9/10 mm; Minimum letter height: 3-4 inches (simple), 4-5 inches (cursive); Large signs are separated on the backboard
Rear plate type
Transparent acrylic standard; cuttable, rectangular, cut by letter, bracket, box.
Backboard Colors
Clear, black, white, colored, mirrored, glitter, silver, gold, and custom
Mounting Kits
Wall mounting kits in silver, gold, black; hanging kits; remote and dimmer included
Indoor/Outdoor Use
Indoor standard; waterproof outdoor signs available
Fonts
Wide selection; custom fonts, handwriting, signatures, logos can be used
Additional Features
Upload logos/images; design proof service; worldwide shipping; adapters for different countries
Warranty
24 months
So many options, you can create a sign that matches your logo, slogan, or even a special message. Why a custom neon sign is a great choice for your brand:
  1. You will attract more customers to your business.
  2. Your logo can feature your logo or slogan, using your own colors and fonts.
  3. You can choose any shape or size to make your logo fit your space.
  4. Modern neon signs use less energy and last longer.
  5. You can use them inside or outside, so they work for any business.
  6. People love to take photos with cool signs and share them online.
TIP: A creative neon sign can make your shop a place people want to go and share!

Consistency

Maintaining brand consistency helps people remember you. When you use the same colors, styles, and logos on your neon signs, customers will start to associate these things with your business. Over time, your sign becomes a symbol of trust and recognition for people.
  • Neon signs as visual anchors for brands
. Vibrant colors and unique designs will stick in people's memories.
  • You can showcase the personality of your brand and make your business stand out through custom design.
  • The neon glow leaves a strong impression on customers, encouraging them to come back again.
  • High visibility means your business stays in people’s thoughts, even when they’re just passing by.
  • Neon signs last a long time, so your brand stays strong year after year.
When you maintain consistency in your brand, you build trust. Customers know what to expect and feel satisfied enough to come back again. That's how you turn first-time visitors into loyal fans.

Social media

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Suitable for sharing on Instagram

You want your business to stand out on Instagram. Neon signs make this easy. Their bright colors and cool shapes catch everyone's eye. When you set up a neon sign in your shop, you create the perfect photo opportunity. People love to take selfies with glowing signs. They share these photos on Instagram, which means more people will see your business.
  • Neon signs make any corner a placeable in Instagram
.
  • Custom signs with your logo or a catchy phrase help your brand stand out in photos.
  • Hashtags on your neon sign encourage customers to tag your business.
  • Almost half of Instagram users find new products through hashtags
, so your sign can help you reach new fans.
You can evenhost a photo contest. Ask customers to post their best neon selfie and use your hashtag. This brings fresh content and keeps your feed active. When you share customer photos, you showcase real people enjoying your space. This builds trust and makes others want to visit.
tip: Place your neon sign in a visible location so everyone can see it. The more photos taken, the more your business will be noticed online!

Internet celebrity appeal

Influencers like unique backdrops. Custom neon signs can give them that feeling. When influencers visit your shop, they are looking for places that will make their post stand out. Neon signs catch their attention with bold colors or fun phrases.
  • Influencers often share images with neon signs, which can boost your brand's exposure.
  • A neon sign with your brand's personality makes your space memorable.
  • Collaborating with influencers or other brands can help you reach a wider audience.
  • The analytics tools can tell you how many people saw and interacted with the post containing your neon sign.
You can create a "selfie wall" or make a themed neon sign for a special event. This makes your business a must-visit attraction for influencers and their fans. The more people who share, the faster your brand grows online.Neon signs help you build a loyal communityand keep your business in the spotlight.

Promotional event

Special Offer

You want people to notice your special offers as soon as they walk into your store. A neon sign can make your offers stand out. When you install a bright neon sign above your store’s window or counter, everyone can see it—even from afar. This helps you quickly grab attention.Many restaurants and coffee shops use neon signsto highlight daily deals or happy hour offers. The warm glow makes your store look more inviting and fun.
Marketing experts say neon signs canincrease sales by up to 80%, especially when you use them to showcase limited-time offers. You can measure the impact by looking at sales data and more people walking into your store.Big brands like Nikehave already used neon signs and their famous slogans to get more buzz about their deals. Nike saw a huge jump in sales and social media following after adding neon lighting in stores.
tip: try using neon signs with words like "promotional", "buy one get one free", or "only today!" to attract the attention of passersby.

Impulsive purchase

Neon not only looks cool, but it also makes customers want to buy products immediately. Bright lights and vivid colors attract customers into the store. When you use neon to highlight products or special offers, you create a sense of excitement. Customers will feel like they might miss out on an opportunity if they don’t act quickly.
Did you know that,85% of shoppers will first notice a colorful sign? Studies show that 62% of people make impulse purchases when shopping. Neon signs help you turn these quick decisions into real sales.Good lighting makes your store look vibrant and welcoming. When you use neon to highlight new items or flash sales, you give customers a reason to buy now instead of later.
  • Neon signs highlight your best deals.
  • They create a sense of fun, urgency.
  • More people come in and quickly purchase.
A simple neon sign can make your business busy on an ordinary day!

Ambiance

Ambiance lighting

You want your customers to feel a special atmosphere the minute they walk into your store. Neon signs can help you create the right ambiance right away. Their bright colors and soft glow can transform an ordinary space into an exciting or relaxing area. You can choose the atmosphere you want based on your business needs.
  • Neon signs attract people's attention with their unique glow and bold colors. This instantly changes the feel of your shop.
  • Warm colors such as red or orange make people feel welcomed and comfortable. Cold colors such as blue or green make everyone feel calm and relaxed.
  • Studies show that well-designed neon signs can
increase foot traffic by up to 50%. This means more people will notice your store and want to come in.
  • Neon lighting also helps your brand stand out. When you use your brand’s colors in your sign, customers remember you better.
  • New LED neon signs use less energy and last longer, so you get a great look without high costs.
The role of lighting is not just to help people see clearly. It sets the overall atmosphere for your shop. When you use neon signs, you create an atmosphere that matches your brand, making customers want to stay longer.

Welcome Space

You want everyone to feel right at home when they walk into your shop. Neon signs make your space look friendly and inviting.A sign that reads "Welcome" or "We are open"lets people know you're ready to serve them.
  • The neon sign at the entrance tells customers that you care about their experience.
  • Adjustable brightness lets you set the perfect mood for any time of day. You can make your shop feel bright and lively or soft and cozy.
  • Custom designs mean your sign fits your style, whether you run a café, a boutique, or a salon.
  • Durable materials and waterproof options let you use neon signs both inside and outside.
  • Easy plug-and-play setup means you can start welcoming customers right away.
When you use neon signs to create a welcoming space, people will feel comfortable and happy to patronize. They will remember your business and hope to visit again. That's how you turn first-time visitors into loyal customers.

flowing

Guide the customer

You want your customers to be able to easily find their way around your store.Neon signs make this easy. When you use bright, clear signs, people will know exactly where to go. Imagine someone walks into a busy shopping mall or a large event space. They see a glowing arrow or a sign that reads "Restroom" or "Food Court". Immediately, they know which direction to go.
Neon signs are not only visually appealing but can also guide people to important places such as entrances, exits, or special attractions. You can place them near corridors, doors, or conference rooms. This ensures that people move smoothly and avoids them feeling lost or confused. When customers feel comfortable, they will enjoy their visit more and are more likely to come back again.
Hint: Use neon signs with simple words or symbols. This way everyone can understand, even children can make sense of it.

Navigation

Navigating becomes easier when you use neon signs as your guide. These signs are eye-catching due to their bright colors and glowing lights. In large venues such as shopping malls, offices, or event spaces, neon signs guide people where to go without having to ask for help. This saves time for both visitors and employees.
Navigation signs can also make your business look organized and professional. You can match colors and fonts to make your space feel unique. Neon signs are versatile and can be used both indoors and outdoors, so you can basically use them anywhere. They are lightweight and easy to move, perfect for events or when you need to change the layout.
When you make navigation stress-free, people feel more relaxed. They will remember your business as a place that cares about their experience. This simple step can turn first-time visitors into loyal customers. Neon not only illuminates your space, they also light the way for everyone who walks through your door.

Differential

Unique appearance

You want your business to look different from everyone else. Neon signs help you do that. When you use neon signs, you create an unforgettable look. Vibrant colors and glowing lights make your store stand out on a busy street or shopping center.
  • Neon signs complement the retro and nostalgic style. Many people like this style because it feels fun and evokes fond memories.
  • You can choose any color, shape, or font you like. Want a pink logo? Or a cool font to write your slogan in? Neon makes it all possible.
  • New LED neon signs last longer and use less energy. You get a bold look without high costs.
  • Many cities use neon signs to light up nightlife areas. Your business can join this trend and stand out after dark.
A survey by NeonPlus found64% of customers Preferred stores with bright signs. This means more people will notice you and want to see what you have to offer.
tip: try adding animation or special effects to neon signs. Moving lights or flashing colors can attract more attention!

First impression

The first impression is very important. When someone walks by your shop, your neon sign is often the first thing they see. A bright, creative sign tells people that you care about your business. It shows that you want to welcome them in.
  • Neon signs help you leave a strong first impression from afar.
  • Custom signs let you show off your brand’s personality right at the door.
  • People love to take photos with cool neon signs. When they share these photos online, more people learn about your business.
A neon sign is also a silent salesperson. It invites people in and makes your place look vibrant. With the right design, you can turn a simple visit into a memorable experience. That’s how you get noticed and remembered in a competitive market.

Night scene charm

The night falls

When the sun goes down, your business can still shine. Neon lights illuminate your storefront, standing out in the darkness. You can get a captivating glow that draws people in even from afar. Neon uses inflatable tubes to create bright, colorful lights. This adds a retro and eye-catching look to your store. People walking or driving by will immediately notice your business.
Take Pacific Beach Cycles for example. They useneon lettersto enhance brand visibility at night. Their storefront looks more attractive, and more people stop to check it out. TheCalifornia Theaterin Los Angeles uses LED backlit signs that sparkle after dark. The lighting mixes nostalgia with a modern feel. These signs create a visual feast that captures attention and attracts tourists.
tip: place your neon sign in a location where everyone can see it. Its glow will make your business a landmark at night.

Evening shoppers

Evening shoppers look for a lively and safe atmosphere. Neon helps you create that atmosphere. They are much brighter than ordinary light bulbs and come in a variety of shapes and colors. You can choose a design that matches your brand and makes your store one of a kind.
Features
Neon signboard
Impact on evening shoppers
Aesthetic appeal
Nostalgia, artistic charm
Create a unique, attractive style that stands out
Brightness
Highly visible at night
Make your business stand out at night
Customized
Many shapes and designs
Let you create unforgettable, creative presentations
Vulnerable
Exquisite pipes
Maintenance but adds a retro look
Energy efficiency
less efficient than LED
Use more energy, but it will emit a special glow
The role of neon signs is not just to illuminate your shop. They help you attract customers who want a different shopping experience. When you use neon signs, you show that your shop is open, interesting, and welcomes everyone, even after sunset.

Activity

Seasonal

You want your business to feel fresh and vibrant in every season. Neon signs help you do that. You can change your message or design at any time to match the holidays, promotions, or special times of the year. And your customers will notice when you celebrate with them.
  • Neon signs
are bright and attract people's attention from afar. This helps you attract more customers during the busy shopping season.
  • You can customize your sign for any event. Add snowflakes in the winter, hearts for Valentine's Day, and pumpkins in the fall. Your shop feels fun and festive.
  • The neon sign is a great photo opportunity. People love to have their pictures taken with the creative display and share it online. This provides free promotion for your business.
  • These signs can be used for a long time and consume very little energy. You can use them again for different activities.
tip: try using neon signs to announce holiday promotions or special events. you'll see more people stop to take a look!

Thematic activities

You can turn any event into a special event with a custom neon sign. Imagine hosting a product launch, grand opening, or holiday party. A custom neon sign can set the tone and make your space stand out. At trade shows, businesses use neon signs as a brand backdrop. These signs attract crowds and give visitors a reason to stop by your booth. Companies like evo and the Rum Rebellion have already used neon signs to make a splash at large events.
Custom neon signs work well for all kinds of gatherings. You can pick colors, shapes, and even add animations to match your theme. These signs are lightweight and easy to move, so you can use them at different locations. Outdoor-rated neon signs let you light up patios or entryways, making your event even more memorable. Many business owners say neon signs help them get noticed and make a lasting impression on guests. When you use a neon sign, you create a space people want to visit, photograph, and remember.

Neon loyalty

Landmark

Have you ever noticed how some businesses become part of the neighborhood just because of their sign? A neon sign can turn your store into a local landmark. People use these glowing signs as meeting spots or even as directions. In Sacramento, for example, the city works hard to protect neon signs because they give each area its own character and charm. These signs do more than light up a storefront—they help your business become a piece of local history.
You can see this in places like Spencer Makenzie’s, Topper’s Pizza in Oxnard Harbor, and the Historic Ventura Pole Sign. Each one stands out and gives people a reason to remember the spot. When you choose a custom neon sign from Y SIGNS, you get to design something that matches your brand and fits your community. Your sign can show off your logo, your colors, or even a fun message. Over time, people start to think of your business every time they see that bright glow.
A great neon sign can make your business the place everyone talks about and visits again and again.

Repeat visits

You want customers to come back, not just visit once. A memorable neon sign helps you do that. When people see your sign, they remember the good times they had inside. The bright colors and creative shapes make your store feel fun and welcoming. Customers love to take photos with cool signs and share them online. This helps your business stay in their minds.
  • Your sign makes a bold first impression
.
  • It turns your storefront into a spot people want to visit.
  • The fun atmosphere brings people back for more.
  • Social media posts with your sign help build a loyal community.
  • High visibility keeps your business top of mind.
Y SIGNS can help you create a sign that fits your brand perfectly. When your sign stands out, customers will keep coming back—and they might even bring their friends.
You've already seen how neon signs can boost your business. They attract attention, establish brand recognition, and keep customers coming back. Many small businesses choose neon signs because they are affordable, energy-efficient, and easy to customize.
  • LED neon signs can quickly update information and save costs.
  • Smart features such as motion sensors make your sign interactive and fun.
Make the most of your logo:
  1. Match your design with your brand
.
  1. Choose bright colors.
  2. Put it where everyone can see it.
Are you ready to give your business a fresh start? Explore the options at Y SIGNS or talk to our sign experts now!

Frequently Asked Questions

How long does the neon sign of Y SIGNS last?

Y SIGNS neon signs can last up to 50,000 hours. This means you can enjoy your sign for many years without worrying about it burning out.

Can I use neon lights outdoors?

Yes! Y SIGNS offers waterproof neon signs. You can place them outside of your store, café, or event space. Just let Y SIGNS know when ordering that you need an outdoor sign.

Can neon lights be touched?

You can safely touch most modern neon. Y SIGNS use LED technology to stay cool. Just avoid touching any exposed wires or plugs.

How to clean my neon light?

Use a soft, dry cloth to wipe your sign. Unplug it first. Avoid using water or harsh cleaners. Keep it dust-free to help your sign stay shiny!

Can I design my own neon sign?

Sure! Y SIGNS allows you to choose the color, font, and shape. You can even upload your own logo or handwritten text. Your sign will perfectly match your brand and style.
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